Analytics
Overview Metrics
Section titled “Overview Metrics”The main dashboard shows key campaign statistics:
- Total Voters - Number of voters in the database
- Contacted - Voters with a recorded result
- Support Rate - Percentage of contacted voters who are supportive
- Total Votes - Sum of voting weight (acres) for supportive voters
Contact Trends
Section titled “Contact Trends”The contact trend chart shows canvassing activity over time:
- Daily contacts - Number of voters contacted each day
- Cumulative progress - Running total of contacts
- Goal line - Target pace to hit your goal
Result Breakdown
Section titled “Result Breakdown”See how contacted voters break down by result:
| Category | Results Included |
|---|---|
| Supportive | Supportive, Strong Support, Leaning, Willing to Volunteer, Requested Sign |
| Opposed | Opposed, Strongly Opposed |
| Undecided | Undecided, Needs Info |
| Other | Callback, Wrong Number, Moved, Deceased, Refused, Do Not Contact |
Team Performance
Section titled “Team Performance”View canvasser activity to identify top performers and those who may need support:
- Contacts this week - Recent activity level
- Total contacts - All-time count
- Last active - When they last used the app
- Success rate - Percentage of positive outcomes
Geographic Analysis
Section titled “Geographic Analysis”The map view shows contact density by area:
- Green areas have high contact rates
- Red areas need more attention
- Click an area to see details
Exporting Reports
Section titled “Exporting Reports”Export data for external analysis:
- Select the report type (Contacts, Results, Team Activity)
- Set date range and filters
- Click Export CSV